Real Fitness Transformations

Achieve Real Results With The Be a Better Man Programme

Cormac O'Keefe Fitness Transformations

"What I have achieved from training at home with little to no equipment has literally been remarkable. I honestly look at myself sometimes and I am almost speechless with the results which were achieved inside 16 weeks.

For years, I had been training 3-4 times a week but could never get to the level I wanted to. Being in my mid-30s I thought I had missed the boat. Kieran assured me on day 1, I was going to get in the best physical and mental shape of my life and I am proud to say that I have achieved just that. I am not sure if I ever want to leave this program and community."

Cormac O'Keefe - Holiday Park Owner

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"When I spoke to Kieran on day 1, he told me that if I committed to the program, I would get in the best physical and mental shape of my life. At the time, I wasn't quite sure and was a bit anxious about joining a program like this as it was so new to me but it is by far the greatest investment I have ever made and will ever make.

I have been a member now for over 2 years and my results continue to go to whole new levels. There is no other program out there that is like this. The level of coaching, the education, the live events, the group of lads. It is impossible to fail if you commit to following the guidelines given."

Richie Shields - Ireland

Dustin Monahan Before & After Transformations

"When I joined the group, I talked with Kieran about what my motivations were and without a doubt, they are my 2 beautiful kids and my wife. From that first conversation, I knew this program was going to be different. I am so much clearer on what works for me in my busy work schedule and the standards I now have to do better, be better and get in better shape are on a whole new level.

I am now more active, healthier, pain-free and in the best shape of my life at 40 years old! I have also recently had the most successful year of my career and this is down to the new levels of energy and focus that I now show up with on a daily basis."

Dustin Monahan - Sales Rep

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"Since joining the program with Kieran and the team it is not just my fitness that has excelled but also other key areas of my ability to focus, my levels of productivity at work, and the other areas of my life that I am passionate about have really excelled to new levels...often times lads can hesitate when making a big decision or joining a program like this which is normal but my advice here would be fairly simple.

You won't regret it and you owe it to yourself to see what you are capable of when you have the right guidance and info in place. It is the best decision I have ever made.."

Albert Dolan

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"The standards I have at the moment are insane. My daughter says to me, 'Daddy you are some man. How can I be like you?' ....People constantly tell me I look 'fair fit' and it is great for my confidence. I had always trained but I could never take it to the next level. I had a lot of body fat on me which was weighing heavy on me and to finally see the weight coming off was amazing... From working with Kieran, I have developed so much more self-confidence in my own abilities and have pushed myself outside of my comfort zone in so many other areas of my life.

I have since gone back to further study so I can embark on my dream career, I am coaching my local football team and giving talks to young men in my local community. This is something I would never have even dreamed of before. I feel like a real leader."

Anthony Hoare - Barber

Thomas O'Shea | Transformation

"Before I joined the Be A Better Man program I would never have dreamed about being able to get these types of results within 12 weeks and still maintain a social life. I had been training for a good bit of time but was missing that final piece of the puzzle and could never really get the results I wanted for the effort I was putting in.

I have now been a member of the program for 3 years and see it as the cornerstone to my success in all areas of my life. During this time, I have been able to create my own business inside the fitness industry from the self-belief and confidence I have achieved from being a member of the program. It has changed my life!"

Thomas O'Shea - Teacher

Start a new fitness, nutrition, and lifestyle chapter

Our unique chapter system is a specifically designed curriculum that gives you clear metrics to accomplish which will consistently push and challenge you across the 3 success currencies of the program:

Powerful Physique

  • Individual training plan based on personal goals 
  • Drop fat and get lean while gaining muscle
  • No foods off-limits

Legendary Lifestyle

  • Overcome poor habits 
  • Break through self-limiting beliefs and boost your confidence
  • Learn money management and career skills 

Mindset Mastery

  • Structure your time better
  • Build routines
  • Enjoy doing more of what you love


Your Questions Answered

How is the fitness and nutrition programme delivered?

The programme is delivered 100% online, however, we also hold two in-person events throughout the year. You can implement your plan and access all the tools and resources 24 hours a day from anywhere in the world. Choose to train in your local gym or at home. Weights aren’t necessary as we tailor home workouts to your individual needs. We provide in-depth video demonstrations for all exercises within the coaching app. You also receive links to all the workout demos. 

How long does the fitness and nutrition programme last?

The Be a Better Man programme is designed over a 2-year curriculum. There’s a minimum commitment of 24 weeks – anything less and you won’t achieve sustainable life-changing results. Most of our members stay for the full 2-year curriculum. The more commitment you give, the faster you’ll see results.

How much does the programme cost?

Be A Better Man is a premium life-changing programme. Investment packages start at €500 through to €3000 depending on your challenges, what stage you’re at with your fitness, and what guidance you need. Your plan is unique to you and the investment reflects that. We talk through the cost on your initial action plan call. 

How much time will I need to deliver to the fitness and nutrition programme

We ask that for this fitness and nutrition programme you dedicate 2.5 hours+ every week to your fitness and health targets. 

Do you guarantee results?

While we guarantee you’ll have all of the resources and support you need to transform your body, mind, and lifestyle, naturally, the results you see will depend on your ability to implement instructions and your ability and willingness to train hard. But one thing I can tell you with absolute certainty is that we transform the lives of hundreds of men every single year, dramatically improving their confidence, fitness, health, and body. We leave you with no excuses and provided you take our advice on board, you WILL achieve incredible results.